Increase your Google Shopping campaigns with Cygnus PLA marketing data!
Improve your DRM campaigns by monitoring the display of your competitors ' ads
If you're an e-commerce retailer and you're already using product list ads, then you know how effective Google Shopping campaigns are at attracting consumer attention.
Without a doubt, you are not the only one to use product list ads to promote your online store. Do you know whose ads drive you out of search results and capture your potential sales? Now it's time to face the competition from Google Shopping!
Define your Google Shopping competitors;
Find out how many keywords you and your competitors have in common;
See the exact keywords that trigger competitors ' Plas to appear in paid search results.
By evaluating the PLA strategies of your e-commerce competitors, you can refine your own Google Shopping tactics and boost your advertising King!
Unlike Google Ads (formerly AdWords), which uses keywords to decide whether or not to display an ad, product list ads manipulate product streams (files containing details about the products being promoted). Your competitor'S PLA food product is a well-kept secret, and you might think it would be impossible to access this holy place.
However, you can certainly lift the veil on the PLA secrets of your competitors!
Generate Cygnus Marketing Position report for a competitor's domain and you will see:
Keywords that prompt their product list ads to appear in search results
Ads that appeared for each keyword
Classification of PLAs in SERPs
Promotion of a product of the title and the prize
And much more!
Once you have taken a look into the product streams of your e-commerce competitors, you can enrich your own product descriptions with profitable keywords, adjust your prices, optimize your home pages, and, as a result, get more revenue online!
Which of your competitors ' product ads does Google Display most? What do these Plans look like? If you've ever wondered about that, then you're in the right place!
In the Cygnus Marketing PLA Copies report, you will find copies of your competitors ' ads launched via Google Shopping. Each ad is followed by the number of keywords for which it appeared in Google search results.
Therefore, you can define top performers among your competitors ' product list ads, analyze their components to understand what Google likes most, and use them for your own ads.
Using filters, you can sort the data by product title or product price. You can also narrow your PLA search and focus on the ads that are most relevant to your business.
All product list reports from Cygnus Marketing ads are exportable in XLS, CSV, and CSV semicolon formats.